ADWeek : Sports Content Spikes as Digital and Social Platforms Multiply

… “Content is now flooding the podcast space,” said Chris Corcoran, chief content officer at DGital Media. “Podcasts like those from Bill Simmons [a sportscaster formerly at ESPN, now on HBO] have been around for a while, but Serial has put them on the map. Talent is starting to see that you can make money there and they bring their fan base along with them. It’s also a less intrusive platform that allows listeners to multitask.” This week on #TooEmbarrassedtoAsk, the team looks at what happens to @samsung following #note7recall. #Recode recode.net/2016/10/14/132… About 6 hours ago from DGitalMedia’s Twitter via …

Nieman Lab: A growing layer of technology for podcasting

Carr is CEO of San Francisco’s Art19, which just signed up The New York Times as a customer, after an announcement just a month ago that it had signed podcast networks Wondery, Midroll, and DGital Media… @allythompson84 @MattSerraUFC @JimNorton ???? thanks for listening!! About 7 minutes ago from DGitalMedia’s Twitter via Twitter for iPhone @realdealruss @MattSerraUFC @JimNorton @Cowboycerrone @FrankieEdgar @WonderboyMMA ???? About 9 minutes ago from DGitalMedia’s Twitter via Twitter for iPhone @ggbrown @JimNorton @MattSerraUFC @Cowboycerrone Never! About an hour ago from DGitalMedia’s Twitter via Twitter for iPhone .@FrankieEdgar & @WonderboyMMA join @JimNorton & @MattSerraUFC in-studio to talk #UFC205 ???? …

Host-read ads and the play between niche and scale

“Right now is the moment in our podcast where we talk about our sponsor. Julia Turner, what have you got?” says Slate’s Stephen Metcalf. Twenty minutes into the weekly Culture Gabfest show, he is marking the start of a commercial as he turns to Turner, Slate’s respected editor-in-chief. .@ChrisWeidmanUFC joins in-studio & discusses it all from #KevinCanWait to fighting @SpiderAnderson #UFCUnfiltered itunes.apple.com/us/podcast/u… About 2 hours ago from DGitalMedia’s Twitter via Hootsuite Are live events on the horizon for #PokemonGo? @NianticLabs CEO @johnhanke shares what’s next. #Recode Decode itunes.apple.com/us/podcast/r… About 12 hours ago from DGitalMedia’s Twitter via Hootsuite Has life gotten …

MMQB Podcast Review

Sports Illustrated has recently been investing in the MMQB brand lately. The column received a whole spinoff site this year (head to mmqb.si.com for instance, and you only see a small Sports Illustrated logo). The brand is a trusted source of football analysis, so this was a wise move by Sports Illustrated. It was also recently announced that Peter King recently signed a multi-year contract extension with Sports Illustrated, so it comes as no surprise that the teams are looking to expand that brand to take advantage of that contract extension. . @Eaze_Team founder & CEO @KeithMcCarty: “Marijuana sold over …

Nieman Lab: Inside the Business of the Podcasting Boom

Through its early history, podcasting seemed separated from the waves of change happening in other sectors of digital media. But today, it’s increasingly facing the same questions. Part 1 of a five-part series on the business of on-demand audio. RT @DiOssiHockeyTHW If you aren’t listening to @RoenickLifePod, you are missing out! twitter.com/dgitalmedia_/s… About 11 hours ago from DGitalMedia’s Twitter via Twitter for iPhone .@HOFBlues16,The Golden Brett, joins @Jeremy_Roenick & @BJaffe tomorrow on Roenick Life #Podcast. Subscribe Here ⬇️ itunes.apple.com/us/podcast/r… About 14 hours ago from DGitalMedia’s Twitter via Twitter Web Client .@theMMQB Pod w/ Peter King: @Panthers LB Luke Kuechly discusses …

Awful Announcing: SI AND THEIR EXPANDING MMQB PODCASTS

Sports Illustrated‘s The MMQB standalone NFL vertical has become quite popular since its 2013 launch, and they’re now promoting MMQB content in other mediums (which seems to fit with new SI group editorial director Chris Stone’s focus on integrating the company’s various properties ). They’ve run MMQB-branded football sections before, but have now done a full MMQB issue of SI, edited by Peter King. That issue hits newsstands Wednesday. They’ve also rolled out three weekly MMQB podcasts. .@theMMQB Podcast w/ @AlbertBreer brings a one-of-a-kind combo of insight, info & attitude on all things #football. itunes.apple.com/us/podcast/a… About 12 hours ago from …

Adweek: Millennials Shift to Audio to Build their Personal Brands

The timing couldn’t be better for new grads like Hobert to get in on the podcast craze. Twenty-one percent of Americans age 12 or older say they have listened to a podcast in the past month. That’s a 17 percent increase in the last year and a 75 percent increase since 2013… .@BBGVentures founder, @smlyne, opens up a/b quest to back female visionaries. itunes.apple.com/us/podcast/f… #BuiltByGirls pic.twitter.com/5eFomnSDBE About 39 minutes ago from DGitalMedia’s Twitter via Hootsuite .@ThisShowStinks, the radio show that grew up to be the #1 #podcast in @iTunesPodcasts, new all week. #Listen ⬇️ ow.ly/zMLU3045Gq7 About 2 hours ago from …

Why the Conversational Power of Podcasting Is the Future of Advertising

It’s been fascinating for me to observe how marketers and content creators in the past few years have become obsessed with being a part of “conversations”—conversations between platforms and brands, between brands and consumers. I wonder, what are we talking about when we talk about conversation within the advertising context? .@NFL legend #JohnElway shares insight into off-the-field operations. The MMQB Podcast w/ Peter King ow.ly/RyyV3040haN #Week1 #NFL About 32 minutes ago from DGitalMedia’s Twitter via Hootsuite .@ufc trainer @raylongomma joins @MattSerraUFC as a special guest host. #UFCUnfiltered ow.ly/uWYd303XPMW pic.twitter.com/cikJlnWOPm About 57 minutes ago from DGitalMedia’s Twitter via Hootsuite .@LarryBrownSMU shares …

AdvertisingAge: More Advertisers Say They Are Buying Into Podcasts

Some 21% of advertiser and agency executives said in a July survey that they already advertise on podcasts, up from 15% last September, Advertiser Perceptions said… .@Broncos GM @johnelway shares insight into building a team. The MMQB Podcast w/ Peter King ow.ly/BXXQ3040fA6 #NFL #Game1 #kickoff About an hour ago from DGitalMedia’s Twitter via Hootsuite .@RebeccaMinkoff shares how #NYFW has served as a way to showcase #innovation, not just #fashion. #FortuneUnfiltered ow.ly/ndhJ303XQKB About 3 hours ago from DGitalMedia’s Twitter via Hootsuite .@TaskRabbit CEO Stacy Brown-Philpot discusses how her company is changing the definition of work. #Recode Decode itunes.apple.com/us/podcast/w… About 4 hours …

Peter King And DGital Media Introduce Three NEW MMQB Podcasts

“When DGital Media approached me about doing a podcast series, what was so attractive to me was to have the ability to sit down for real conversations with the biggest names in football…” – Peter King The MMQB Podcast with @peterking available NOW in #iTunes itunes.apple.com/us/podcast/m… twitter.com/si_peterking/s… About 53 minutes ago from DGitalMedia’s Twitter via Twitter for iPhone .@stipemiocicufc calls in ahead of #UFC203 ???? #UFCUnfiltered itunes.apple.com/us/podcast/u… #UFCCleveland #UFC About 2 hours ago from DGitalMedia’s Twitter via Hootsuite .@nyfw starts tomorrow. Before then, listen to Rebecca & Uri #Minkoff share how they continue to make a statement. itunes.apple.com/us/podcast/r… About 2 …